Volvo Ocean Race Outdoor Pavilion

Volvo Ocean Race

Volvo Ocean Race is one of the largest and most grueling sailing races in the world, and Volvo Trucks needed a functional outdoor pavilion to complete its only North American port. Holt Environments, a leader in outdoor exhibit planning in NC, SC and VA, traveled to Newport, Rhode Island to scout the location and to create an outdoor space design that would marry comfort, branding, and technological know-how in one seamless package.

Taking full advantage of the ample outdoor space, Holt curated an open-air seating area that displayed Volvo Trucks’ newest innovations and products via custom touch screens. The outdoor exhibit was constructed with Modulbox, a pull-and-place outdoor structure that is easy to deploy and offers a clean, modern design.

The open structural display mirrored that of the nautical themed event, ensuring that each and every visitor left the pavilion with a memorable and informative experience during the race’s 22-day activation.

Volvo Ocean Race

Event, Mobile Marketing

Custom Touch Screen, Outdoor Pavilion Design


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