As a corporate leader driven to achieve your top business goals, you have a surprisingly large, yet underutilized asset ready to help you: Any space you engage your clients, whether your headquarters,…
Branded Environment
Telling Your Brand Story In Your Corporate Workspace
When some people hear the name “branded environments,” many wonder what exactly that entails, as it’s a new concept to them. One of the best analogies to explain branded environments is…
Increasing Employee Productivity With Branded Corporate Office Environments
Increasing Employee Productivity With Branded Corporate Office Environments Branded environments provide corporations significant value in multiple ways, including attracting and retaining top talent, jump-starting innovation, and increasing sales and brand impact. Another…
Budgeting For Branded Environments: How To Plan For Branding Your Office
How to Plan for Branding Your Office as an Integral Part of Your Sales + Marketing Strategy At some point in every conversation about a branded environments project we ask, “What’s your…
Using Branded Environments To Instill Recommended Business Cultures From 6 Top Strategy Books
Using Branded Environments To Instill Recommended Business Cultures From 6 Top Strategy Books The goal of this article is to reveal the insights found when examining the intersection of three ideas: Most…
Attracting + Retaining Talented Employees Through Branded Environments
Attracting + Retaining Talented Employees Through Branded Environments For corporate America, recruiting talent is now Job #1. “Attracting and retaining talent” is now the top issue facing CEOs, according to a 2019…
Customer Experience Centers: Generate B2B Sales Revenue & Strengthen Key Relationships
Top B2B companies recognize that their best sales opportunities deserve more attention than just an email or local account executive sales call. These top prospects need to be wowed by a higher-level…
The Innovation Lab: Designing a Collaborative Space That Accelerates Business Growth
An innovation lab is one of the trendiest means to improving corporate ingenuity. Companies look to innovation labs to jump-start new product development and take the leap into the digital era. Having…
Five Reasons Office Branding Matters
Five Reasons Office Branding Matters All too often, offices lack any sort of design. Cubicles, desks, chairs, and conference tables fill a bland space with no rhyme or reason. Employees working in…